Build Your Localization Key Metrics


Track: Technical | B7 |   Everyone |
Wednesday, March 9, 2022, 11:45am – 12:30pm
Held in: Jujama
Presenters:
Allen Che - VMware 
Erji Wang - VMware

Do you face these challenges: dramatically expanded company business, or a flat localization budget while the headcount remains the same? Adding to these challenges, agile development becomes the primary methodology in driving business factors. These challenges impact the traditional localization delivery model. What’s the key path to succeed in business? Data guides us to manage the challenge of overwhelming requests for product localization with limited budget. What are the key metrics in localization 3.0? In this presentation, we will explore how localization should use the power of data analytics and fit into localization as a service.

Takeaways: Attendees will learn that global expansion is a key business factor, what the key path to succeed in business is, and smart budget allocation can utilize the data technology to drive efficiency.