Doing More with Less

Track: Advanced Localization Management | AL2 |
Thursday, October 18, 2018, 1:30pm – 2:15pm
Held in: Harbor
Andy Andersen - Tinder 
Francesca Di Marco - Pinterest
Host: Hajnalka Sarvari

In this session we will center discussions around the localization process and workflow at Tinder and Pinterest, their strategy to scale localization for the long-term and around performance localization. We will provide a visualization of the languages supported; dive deep into how to refine the language set by understanding the approach to international initiatives; how to create a meaningful and relevant experience for users all around the world; how to do this effectively at scale; and lastly, we will discuss how Tinder and Pinterest are using performance localization for testing and reviewing international content.