Global Strategy Playbook Workshop

Track: Global Toolbox | GTB4 |
Wednesday, June 5, 2024, 1:30pm – 5:00pm

Note: The Global Strategy Playbook Workshop has now been filled. Click here to be added to the waitlist.
Have you wondered how to convince your management that your globalization or localization function contributes strategic value to the company? Maybe you’re a localization manager on the buyer side, executing more and more productively as you adopt better tools and processes. But still, you’re seen as a mere service in your organization, rather than as a strategic partner. How can you change that perception? Well, there’s a (free) book on the subject, written by a group of successful industry managers, directors, and vice presidents who have met and overcome this challenge. We are offering a workshop with several of the authors to discuss key topics from the book “The Globalization Strategy Playbook”.