Introduction to Intelligent Content for Translation
Track: Content Strategy | CS3 |
Thursday, June 9, 2016, 2:45pm – 4:00pm
Held in: Wicklow Hall 1
Presenters:
Scott Abel - The Content Wrangler 
Charles Cooper - The Rockley Group Inc. 
Ann Rockley - The Rockley Group Inc.

What is intelligent content? It’s a method of creating, structuring and applying metadata to content to make it intelligent. It optimizes your content life cycle from creation, translation and localization through management and eventual content delivery. By using intelligent content best practices you can meet the needs of a wide variety of groups; content creators, localizers and final users — but it’s a natural fit for those who are translating and localizing content. Intelligent content results in decreased costs and increased consistency while ensuring that content can easily adapt to local needs. Join us for a hands-on, 90-minute introduction to intelligent content for translation and localization.

Takeaways: Benefits of content reuse; different types of reuse; potential problem areas for reuse and translation; and best practices for reuse when translating content.