Introduction to Localization

Track: Global Toolbox | GTB2 |   Beginner |
Monday, May 23, 2022, 6:00am – 9:30am
Held in: Zoom
Daniel Goldschmidt - LocWorld

A known company developed a powerful and outstanding product for social media. The first and main market was, as usual, the United States. One day, the company’s board decided that it was time for growth and to penetrate new markets such as Europe, Asia, and Africa. The research and development department claimed — no problem, we are fully Unicode*… let’s go! Ouch…

In this workshop, we will discuss internationalization, localization, and globalization. Together we will explore localization in depth: what are the fundamental problems that localization addresses, components of localization projects, localization tools, and localization project management. This workshop is particularly oriented to participants who are new to localization. This is an interactive workshop, so attendees are encouraged to prepare questions and topics that they would like to discuss during this workshop.

*Unicode provides a unique number for every character, no matter what the platform, no matter what the program, no matter what the language (

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