The Rise of the Vernacular India

Home/The Rise of the Vernacular India
The Rise of the Vernacular India
Track: Global Business | GB6 |
Thursday, February 28, 2019, 10:15am – 11:00am
Held in: Penang
Anuradha Agarwal - Multibhashi Solutions 
Pradipta Sarkar - Pocket Aces
Host: Anne-Marie Colliander Lind

Vernacular startups are the latest new kids on the block in India, creating a lot of buzz and investors are queuing up to back them. With a huge venture capital backing they also present a great opportunity for the localization community, but they are far from the traditional clients of the age-old translation industry. In this session we aim to outline the huge imminent opportunity that the Indian eco-system is going to present for the linguist experts in their endeavor to expand available services and products for the next billion users coming online.

Takeaways:  Attendees will hear about what these clients are looking for, what the big no’s are when dealing with these clients and how we see the future shaping up.

Secured By miniOrange