Bing used to rely on a manual process, requiring heavy engineering work both internally and on the supplier side. The engineering efforts were increased due to virtually daily handoffs, where the management overhead for project managers and engineers often exceeded the linguistic efforts. Many of the handoffs required localization into 100+ languages, which further increased the management overhead in relation to the number of words localized. Over the past two years, the Microsoft Bing team has been developing the next generation localization process and platform, with support and input from Pactera as a single-source localization and staffing supplier. The result is an ever-evolving online platform for the full life cycle of localization, which greatly reduces overhead and streamlines the localization process from localization kit preparation to translation, review, post-editing and automated hand-back checks.
Truly Agile Localization