Going global requires localization for new markets. Going global today means much shorter schedules for releasing software updates. Going global means stepping up the ladder in localization maturity. This case study contains several examples of different techniques and solutions that can be used by content owners and localization teams to enable in-context localization and achieve the “Holy Grail” of asset presentation – with all necessary context information and instant live preview.
Takeaways: Attendees will learn about the typical issues with providing context for localization, who should be involved in the localization process (and usually is not) and how to improve the localization process by using different concepts and tools.