Abdallah El Sahhar is a computer engineer with an engineering management diploma from AAST. He has worked in the localization industry for more than two decades. Abdallah joined the industry as an Arabic language lover and defender, working with Arabic teams to establish industry standards for the Arabic language. For 14 years in multiple roles, Abdallah delivered successful projects with Saudisoft. He then moved to SAP in 2011 as a quality engineer and Arabic language specialist where the company obtained a USA patent for a program to measure translation quality.