Adolfo Hernandez started as CEO of SDL in April 2016. Since then he has been working with the board on a deep root and branch transformation of SDL to focus the company on helping global enterprises create, manage, translate and distribute content globally. This transformation encompassed disposal of noncore business, building a new strategy, a new operating model and executive team to focus on customers. Prior to SDL, Adolfo was CEO of Acision, the mobile messaging market leader, where his drive helped turn the company around prior to its merger with Comverse to form Xura/Mavenir. Before that, Adolfo spent four years at Alcatel-Lucent as executive vice president, global software, services and solutions, where he was a member of the executive committee, reporting to the group CEO. In this role, he was responsible for all of Alcatel-Lucent’s multibillion dollar software application solutions and services business globally. Adolfo also has a wealth of experience in enterprise software and services built over the years in several senior management roles at Sun Microsystems, where he was senior vice president, global services and IBM where he spent nine years (in London and Munich) in a variety of sales leadership and general management positions in the areas of ebusiness and open systems.