Anna Zierow is senior language specialist at Google, managing the localization quality and vendor network since 2011 for Germany, Switzerland and Austria. As a Wharton Marketing Academy graduate, she has specialized in improving the quality of marketing translations and has driven a number of initiatives to ensure that the Google voice sounds natural and idiomatic for users in the German speaking markets. Prior to Google, Anna worked as a freelance translator for several major clients such as the European Union. She holds master degrees in international management and intercultural communications.
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