Bert Esselink has been active in localization for nearly three decades. He worked for many years as a localization specialist and solutions architect, focusing on process management, language technology, multilingual marketing and global content management. In 2000, his book A Practical Guide to Localization was published and since then Bert has continued to contribute to publications on localization including most recently The Language of Localization in 2017 and The Routledge Handbook of Translation and Technology in 2019.