Christel Weber Kristensen Gouas started her career in the localization industry 21 years ago and has spent the past 13 years nurturing language at large industrial companies. Today, she is working at Ørsted (formerly DONG Energy), an energy company with 6,200 employees. Christal is responsible for global language service provider management, the company’s language policy, language project management, business intelligence reporting, language guides and processes related to the company’s language services. Creating value for the company through high-quality language, localization, transcreation and machine translation in close cooperation with external language partners is always top of mind — as is continuous improvement by leveraging technology.