Cristina Anselmi

MT & Translation Technology Lead

Electronic Arts

Technology and innovation enthusiast Cristina Anselmi has worked in the video game industry for nearly 15 years, with several different roles all related to project and program management. She has taken care of the localization of several AAA titles to make sure to deliver the best player experience possible. Her focus for the last five years has been implementing AI technologies to automate workflows, acting as a program manager and product owner for several developments around machine translation and AI. Her goal is to pave the way for AI and technology to be welcome and used in daily life and be seen as an aid rather than an enemy, a powerful tool that can enhance productivity without ever jeopardizing quality and creativity.