Edith Bendermacher is the director of globalization strategy and localization operations at NetApp, based in San Jose, California. Her team oversees localization at NetApp under a center of excellence and is responsible for the strategic planning of globalization across all departments, including delivery, innovation, uptake, and return of the globalization investments. Edith is a regular speaker on globalization in panels and globalization industry events. She became program director of the Women in Localization marketing program in 2022. Since the beginning of 2023, she is a GALA Board Member and was awarded “Language Industry Person of the Year” by Global Think Forum. Additionally, Edith’s passion is developing and mentoring rising localization professionals through programs such as MIIS/NetApp Professional Coordinated Studies.