Kathrin Bussmann

Kathrin Bussmann

President & Chief Strategist

Verbaccino

Kathrin Bussmann is an international marketing strategist who helps digital-first business-to-business companies become successful global brands. Through her consultancy, Verbaccino Inc., she creates custom content strategies that empower her clients to achieve their international business goals. Kathrin also produces and hosts ‘The Worldly Marketer Podcast’, an award-winning show that explores what it takes to go global in today’s digital, social, multilingual marketplace. As head of content localization at Bubbl, a creative content and SEO agency, she works with growth-oriented brands that are ready to expand into new markets. Kathrin loves to work at the intersection of global business, content marketing, and localization. Her mission is to empower today’s global-minded companies to achieve their full potential. Kathrin is a member of the Globalization and Localization Association (GALA) and  The Global Chamber, and a cofounder of Women in Localization Eastern Canada (WLEC). She is based in Toronto.