Val Swisher

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Val Swisher

CEO
Content Rules, Inc.

Val Swisher helps companies solve complex content problems. She is a well-known expert in content strategy, structured authoring, global content, content development and terminology management. Val believes content should be easy to read, cost-effective to create and translate, and efficient to manage. Her customers include industry giants such as Google, Cisco, Visa, Facebook and Verizon Wireless. Val is the author of three books. Her latest is Global Content Strategy: A Primer, an introduction to creating and managing global content. When not working with customers, Val can be found sitting behind her sewing machine working on her latest quilt and she also makes a mean hummus.

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