George Zhao is the founder and CEO of VideoLocalize, a video dubbing technology provider, and Boffin Language Group, a localization service provider. With over 25 years in the language industry, he is a serial entrepreneur passionate about driving innovation. Zhao currently leads the development of VideoLocalize, an advanced video dubbing platform that won the first LocWorld Process Innovation Challenge in 2017 and received TAUS Game Changer Innovation Awards in 2016 and 2017. Actively engaged in the industry, he served on the 2017–2018 board of directors for the Globalization & Localization Association (GALA), helping to shape the future of localization.