Kathleen Pierce is a principal analyst at Forrester, advising leaders in marketing, sales, customer experience, and the partner ecosystem. She leverages her 30 years of experience in B2B and B2C to help them optimize localization, taxonomy, revenue enablement, compliance, and content operations. Prior to Forrester, Kathleen led content operations, enablement, and UI/UX departments at Illumina, Hewlett Packard, Maxwell Technologies, Qualcomm, and Litton. Her recent localization research at Forrester includes prioritization tools, technology assessments, analyses of localization in the age of AI, maturity roadmaps, and measurement models.


