Language Accessibility in Digital and Live Experiences: A Localization Imperative
Track: Global Business | GB2 | Everyone |
Wednesday, October 15, 2025, 10:00am – 10:30am
Held in: Steinbeck 2
Presenters:
Viviana Bernabe - Welocalize
Aki Hayashi - Dell Technologies
Katell Jentreau - Expedia Group
True language accessibility extends beyond the written word and translation. Accessibility must be embedded in all communication, from digital content to live events to ensure inclusivity so organizations can connect with even wider global audiences. This panel discussion explores how organizations must invest in accessibility not just to meet compliance regulations but to make their brand experience amazing for all. For example, integrating sign languages, CART captions, inclusive design, and accessible materials into localization strategies – to ensure equitable access for diverse audiences, including the deaf, neurodiverse, and visually impaired. The sesssion will cover best practices for accessibility in meetings, conferences, and workplace events to foster inclusion. Panelists will share real-world examples of accessibility-driven localization, showing how these efforts enhance user experience, social impact, and brand reputation.
Key Takeaways:
Practical strategies for integrating accessibility across digital content, live events, and internal communications; insights on implementing sign language, captions, and inclusive design to foster equitable participation; methods to create a culture of accessibility that goes beyond compliance, driving engagement and social impact.
