Catharina Pawella

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The corona virus pandemic is weighing on us all now – personally and professionally. The LocWorld team is well and we hope you are, also.
Regarding LocWorld42 in Berlin, we are in negotiations with our conference venue, the InterContinental Berlin, and are forced to wait for further developments in Germany before we can make a definitive announcement. Meanwhile, we are investigating opportunities for a virtual and safely-distant way to get together, network and learn. We promise to let you know more as soon as we can. We ask for your patience and understanding.

Catharina Pawella

Global Content Strategist

Catharina Pawella is in charge of user interface content for eBay in Germany, Austria and Switzerland. Her team is involved at the design phase and during localization to enable an engaging user experience that meets local requirements. Catharina’s team also manages content for product education and product marketing complementing the customer experience. She has worked with content for 20 years and today her focus lies on developing processes and technology to enable great content globally and at scale. Catharina is an agile enthusiast, a certified usability consultant and leads the German chapter of Women in Localization.

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