Denisa Despa is a seasoned professional with over a decade of experience in digital sales and marketing across B2C and B2B sectors. In her current role, Denisa leads globalization management for IBM Marketing, where she played a key role in transforming and modernizing the practice. She specializes in managing content globalization, ensuring customer journeys are tailored to local needs while aligning with global strategies. Denisa excels in fostering collaboration among diverse teams, driving best practices, and streamlining global marketing efforts. Her leadership is characterized by her ability to work effectively with stakeholders at all levels, creating unique and impactful customer experiences.