Dirk Meyer is a senior program manager and product owner, working out of Adobe System’s sales and marketing office in Beijing, China. It is his responsibility and passion to help advance the global market readiness of Adobe’s products and technologies, both from a business and internationalization perspective. In his current position (and geographic location), Dirk’s focus is on China and the Asia-Pacific region. Previously at Adobe, he held positions where he was mostly (but never exclusively) contributing to make both mature and innovative products “world-ready” and capable of supporting a global customer base. Dirk has studied in Germany and at Beijing University, China. He holds a master’s degree in Chinese studies and East European history.