Susie Hamlin is a high-tech marketing executive with a background in advertising, international marketing, global strategy, and localization. In her most recent role as senior director of brand and content marketing, she is creating a marketing-led strategy that unifies brand experiences across advertising, media, sponsorships, and content marketing. The effort encompasses paid, owned, and earned channels ranging from awareness through loyalty. In addition to her core responsibilities, Susie is spearheading the 2021 integrated marketing campaign strategy at Citrix.