Scott Abel

The Content Wrangler

Known affectionately as The Content Wrangler, Scott Abel is an internationally recognized intelligent content strategist and cognitive computing evangelist who specializes in helping organizations deliver the right content to the right audience, anywhere, anytime, on any device. He is the coauthor of Intelligent Content: A Primer and The Language of Content Strategy (XML Press). Scott is the founder, CEO and chief strategist at The Content Wrangler, Inc. He coproduces Information Development World Conferences, produces a popular series of content strategy books and is the host of the San Francisco Content Strategy Content Marketing Professionals Meetup. Scott is also a highly sought-after keynote presenter, moderator and a frequent contributor to content industry publications. He manages one of the most widely-viewed webinar channels on the BrightTALK network, producing over 100 content-focused webinars a year. Scott’s alter ego, The Audio Wrangler, is a popular DJ and dance music mashup artist.

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