Today’s global business takes place in a heavily digitalized world. The results of digitalization are all around us: The Internet of things, big data, machine to machine communication, block chain, AI, to name a few. But what is the effect of all these technologies, this “Digital Transformation”, on society and business? How are we, in the localization space, challenged by this? How can we use this to our advantage?
Successful international companies take advantage of the reach and scope of our digital world to interact with new customers and keep them happy. A well-designed user experience has become paramount. Customers ask for service information that is immediately understandable and accessible no matter the language and viewing device.
And, behind the scenes, we deal with new AI-driven translation technology, new processes that improve project management, and updated standards that streamline system intercommunication.
Indeed, the age of Digital Transformation is all around us. How do we get on board?
This is the focus of LocWorld38 in Seattle.